Concours of Elegance Welcomes Audley Private Concierge as Official Travel Partner


Audley Private Concierge clients enjoy experiences such as Mackenzie Helicopters tour at Lake Tekapo New Zealand

The Concours of Elegance is proud to announce Audley Private Concierge as the Official Travel Partner for its 2025 edition, returning to the spectacular grounds of Hampton Court Palace from Friday 5th to Sunday 7th September.

This new partnership unites two brands synonymous with excellence and heritage. Audley Private Concierge, an invitation only service from award-winning, tailormade tour operator Audley Travel, offers a uniquely personalised approach to luxury travel – crafting bespoke journeys for clients who seek authentic, meaningful experiences delivered with exceptional levels of service.

Celebrated as one of the world’s most prestigious automotive events, the Concours of Elegance assembles some of the rarest and most remarkable cars ever built. Set within the historic and breathtaking gardens of Hampton Court Palace, the event is renowned for attracting discerning collectors and enthusiasts from across the globe.

Audley Private Concierge pairs customers with a dedicated Private Travel Manager who invests time to understand their individual passions and preferences. Supported by a hand-picked team of Audley Travel’s most experienced destination specialists – who help recommend the most appropriate accommodation and experiences for the client – Audley Private Concierge designs immersive and original itineraries, from private yacht charters around secluded archipelagos to helicopter rides, remote mountain retreats, or a cookery class with a world-renowned chef.

As the Official Travel Partner for the 2025 Concours of Elegance, Audley Private Concierge will be present throughout the three-day event, providing guests with an introduction to their offering and demonstrating how they create travel experiences that defy expectations.

James Brooks-Ward, CEO of Concours of Elegance, commented: “We are excited to welcome Audley Private Concierge to the Concours of Elegance family for the first time. Their passion for personalised service and dedication to detail resonate perfectly with the values of our event. Just as each car on display is unique, so too is every journey crafted by Audley – making this a truly fitting partnership.”

Now in its 14th year, the Concours of Elegance has firmly established itself as Europe’s premier concours event. The 2025 edition promises to be especially memorable, featuring celebrations of Formula One’s 75th anniversary alongside a unique Museum of the Year showcase, as well as over 70 of the rarest and most significant cars spanning 120 years of automotive history.

James Pook, Head of Audley Private Concierge added: “We are delighted to be partnering with the Concours of Elegance. At Audley Private Concierge, we believe travel should be as personal and memorable as the incredible cars on show – crafted with care, passion, and attention to detail. It’s all about delivering journeys that reflect each individual’s story. We look forward to meeting guests at Hampton Court Palace and helping them create lasting memories.”

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